Superdry Sustainability Commitments
2025
Zero Waste/Lower Impact
We will make informed and environmentally conscious decisions to lower our waste and impact. This includes only using packaging when necessary and ensuring it is 100% reusable, recyclable or compostable by 2025.
2030
Grow Future Thinking
Our aim is to become the most sustainable listed global fashion brand on the planet by 2030.We have accelerated our deadline to 2030 to meet the United Nations Sustainable Development Goals (SDGs) deadline.
2030
Organic and Sustainable
By 2030, all our cotton will be 100% organic. We also aim to use recycled and low impact materials at scale across our whole range.
2030
Net Zero
Our carbon emissions across our own sites and logistical operations will be net zero by 2030. Our personal aim is to challenge and encourage partners to follow suit and minimise the combined environmental footprint.