John West

Foundation Member | Tracking Since November 2021

John West Sustainability Actions

Marine Stewardship Council

John West is a strong supporter of the Marine Stewardship Council (MSC) the world's leading certification programs for wild-caught, sustainable seafood. The Marine Stewardship Council (MSC) is a global, independent, not for profit organisation originally established in 1997 by WWF and Unilever. Becoming independent in 1999, MSC aims to address the issue of seafood sustainability with the fishing industry. Working to ensure fish populations are responsibly managed for the future, MSC only awards its eco label to fisheries that have achieved certification to its stringent sustainability standards. John West Australia is a strong supporter of the MSC’s mission to encourage and promote the best sustainable and environmental choices in seafood.

World Wildlife Fund Partnership

In 2012, Simplot Australia's John West brand formed an important partnership with WWF-Australia, one of the world’s largest and most respected independent conservation organisations. Since then Simplot has worked with WWF-Australia helping us to protect our oceans together.

Evidence

Pacifical

John West’s skipjack tuna is caught in partnership with Pacifical, a Pacific-region leader in the promotion of sustainably and socially responsibly caught skipjack and yellowfin tuna.

MRAG Asia Pacific

John West Australia actively encourages independent monitoring. MRAG Asia Pacific is a consulting firm dedicated to promoting sustainable utilisation of natural resources through sound integrated management policies and practices. MRAG Asia Pacific regularly conducts audits to help inform continuous improvement within our supply chain.

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