Duracell stands as a leader in high performance alkaline, specialty, and rechargeable batteries, celebrated for its durability and reliability since the 1940s. The famed Duracell Bunny symbolizes the brand’s commitment to long-lasting power. Residing under the umbrella of Berkshire Hathaway since 2016, Duracell achieves a significant global presence, ensuring power solutions across various consumer electronics and devices. Their continued focus on innovation and sustainability helps maintain their status as a top consumer choice for compact energy solutions.
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Duracell Sustainability Actions
Duracell Sustainability Commitments
2024
Quality Standards Upgrades
Duracell commits to further enhancing the ISO 9000 standards adherence by 2024, introducing more rigorous quality checks across the production line to elevate performance assurance and sustainability.